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    • Mission and Vision

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      Mission and Vision
    • Mission


      There are numerous ways to show your country that you love it and how much you are willing to do for it. The Karić family has chosen charity, presentation of national culture around the world, promotion of tolerance, coexistence of different nations, religions and cultures - not only in Serbia but also in the region and the world. And thus for almost four decades.

      Not only in response to the nowadays widely accepted term of social responsibility, but above all feeling the human and patriotic necessity, back in 1979. Bogoljub Karić created the Social Council in Pećwhich would later grow into the KarićFoundation. His idea was to proudly promote his country. Despite all the difficulties, the Karić family continued their work convinced that good intentions, love for country and all people in it, commitment to benevolence and humanitarian work are necessary today more than ever.
       

      Vision

      "Let the Karić Foundation be a modest contribution of the Karić family to their fatherland. Maybe this way we shall take one step closer to the great historical names such as Captain Miša, Tekelija, Kolarac, Spasić, Dunđerski or Luka Ćelović, famous among their descendants not for the salt trade or manufacture of beer, but for the material and spiritual benefits that are their legacy built for their own people. Therefore, let this just be another brick in the imposing building of national legacy."

      Speechby Milanka Karić, founder, at the first Karić Brothers’ Award ceremony in 1998.
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